Blogger vs. WordPress – Pros and Cons

It’s pretty normal for each product to have its own set of positives and negatives. This also applies to the blogging platforms of WordPress and Blogger. Even then, a lot of people get confused while choosing between two of the most popular blogging platforms. The following write up aims to help the user decide between these two platforms. Both the Pros and Cons are listed below which will make the selection easier for even those who are not well-versed with the technical aspect of blogging.
Blogger-vs-WordPress

Blogger

Blogger is wholly owned by Google. And because of that it’s common for most people to start blogging with this platform. It is very ubiquitous. Blogger is also popular among beginners as it’s easy to use and the scope for customization is pretty high. And the most important thing is that all this is completely free.

Pros

  1. Getting started with Blogger is very easy and so is using it, just like using emails.
  2. Blogger takes convenience to a new level with its Mobile Blogging feature where you can write blogs through email or your cellphone.
  3. Blogger also allows uploading of videos and needless to say this makes for a complete blogging experience.
  4. User interface for Blogger is highly intuitive. Even newbies will find their way through.
  5. Customization is possible without the need to hard code. This includes ability to change background colors and position.
  6. With your blog (which is free in the first place) you can also earn money.
  7. Your Blogger account can be easily linked with your Gmail account.
  8. Your blog is free of advertisements unless you want them of course.
  9. You can buy and host a domain on Blogger itself.

Cons

  1. Your posts are listed in the “Older-Newer” format unlike WordPress where they are listed in terms of pages.
  2. Posts widgets are absent.
  3. Unattractive appearance of navigation bar.
  4. Customization of widgets is quite difficult.
  5. Can’t host a local blogger system.

WordPress

WordPress is open source software. Also, this blogging software is based on MySQL and PHP which means you can customize the software to your heart’s content by modifying the code. But this manipulation is the domain of an experienced user only as it involves application of programming knowledge along with technical know-how related to hosting and servers.

Pros

  1. If you are good at programming then this is the software for you because of its highly customizable nature.
  2. Widgets and themes are ready made and easily available.
  3. Massive community support among forums.
  4. Since its open source, lack of help is never a concern.
  5. Setting up of a forum with blog and directory support is easy.
  6. Download of the WordPress blog local server is possible for testing reasons.
  7. The software has many easy to use widgets like popular posts, related posts, recent comments etc.

Cons

  1. It is not free as you will have to cough up money for hosting and the domain.
  2. Earning money by advertisements on a free blog is not possible here.
  3. Sometimes advertisements are shown on your blog and that too without your permission.
  4. Overall cost of operation is slightly higher than Blogger.

How to Increase Your Feed Subscribers

The true success of a blog can only be determined by the number of feed subscribers it has. Such subscribers are more valuable to your blog than the normal visitors or even page views. Most freelancers and bloggers strive to achieve an increase in their number of feed subscribers. Search engines too recognise such blogs and tend to reward them with better rankings. So what exactly are the ways you could use to increase the number of feed subscribers?

Increase Your Feed Subscribers

Create a Value Proposition for Your Subscribers

One of the better ways to gain subscribers is to make them feel that their time spent on your blog is valuable. While one way to do this is quality content, the other way is to give them unique things. Examples of the same include Photoshop brushes, eBooks or anything you might deem popular. Install a RSS footer plugin and include the link to the giveaways in that space.

Use Feedburner Extensively

Feedburner is a program that allows you to keep a tab on the number of subscribers your blog has. Every seasoned blogger should know of its utility as it’s a very useful tool. It helps you track the progress of your blog. You can also install the Feedburner plugin for redirecting all your feeds.

Feedburner also helps you to enable email subscriptions of your blog. Regular readers will appreciate this feature and it will definitely lead to an increase in the subscriber count.

Use Google Analytics to Track Subscribers

The main aim of any blog owner should be to improve the content of his or her blog. This has a direct bearing on the blog’s subscriber count. Additionally, if your aim is to increase this count then you have to track the sources of your traffic. Doing so will allow you to refine your methods in favour of those that have the highest conversion rate of visitors to subscribers.

Concentrate on Offering Full Feeds

This is a very common advice that is not given adequate due by blog owners. Readers tend to subscribe to only those blogs that provide them with full feeds. Conversely, they tend to discontinue their subscription rather quickly if the blog doesn’t offer them a full feed. This tendency of readers only reiterates that oft-quoted saying ‘Getting subscribers is easy, keeping them is hard’.

Add Variety and Functionality to Your Subscription Options

The subscription option of your blog should always be prominently displayed. Although you can choose a spot that appeals to you the most, it is generally advised to place that option above the fold. Additionally, the option should be properly highlighted by any means possible. Experts recommend using a huge RSS button or even having large empty spaces around this button.

Another oft recommended position for placing the blog subscription options is the bottom of every post. This is at the end of every article on your blog after which the reader starts thinking of the next thing he or she wants to do.

Use Directories to Submit Your Feed

If you are in the habit of using blog directories to boost the visibility of your blog, then submitting your feed to a directory should pose no hassles. In fact many of the blog directories include this feature within them. Just ensure that your entire content is not scraped off.

Conduct Contests

This is a great way to get people subscribing to your feed happily. Yes, there is a good chance that a large number of people might unsubscribe as soon as the contest ends but you are assured of atleast a few long-term subscribers. Remember that the prize on offer is directly correlated to the number of subscribers you’ll gain.

Most of these techniques and tricks will help you get more feed subscribers in one way or the other.

Ways To Increase Your Blog Traffic

It’s now 2 years that I have been enjoying in the field of blogging. I have seen many bloggers to crying about ‘Traffic’, ‘Traffic’. Well, nothing surprising in it, as traffic is what every blogger works for. Any blog lasts till it has traffic on it. If you are also a blogger and finding it hard to get traffic for your blog, then take time to read this post, as I am writing the best ways to get more traffic for your blog.

Ways to increase your blog traffic

Before starting with the post, let me ask you a simple question. What makes any blog successful? Yeah, you answered it right! Traffic! Well, as a blogger you must be familiar that getting traffic to blog is not an easy task. But you need not to worry as I am up with the best ways to increase your blog traffic. So let’s proceed with it.

Quality Content

The very first thing required in any blog to get traffic is, quality content. There is no benefit of writing the same stuff that thousands of other blogs are writing. In fact, by following crowd, you may get traffic for a short time, but to long run in the field of blogging, you must work hard to update your blog with quality content, content that people love to read.

Unique content is the first demand of blogging. People will only visit your blog, if they find something good in it, something useful. Rather than thinking about all cheap things, you must focus on providing quality content in your blog. Moreover, you should keep your blog updating frequently. People want fresh and unique content. They will just love your blog, if it helps them out.

Social Media Promotion

Don’t just write and then forget. After writing, the actual work starts, and that’s the blog promotion. Try to promote your blog on social media, as much as you can. It will help your blog to make its own identity in social media, and immense traffic of course.

Social media is one of the best sources for many blogs. Try to promote your blog as much as you can. In fact, social media enables you to reach to your target audience. You should try to stay active on social media to make friendly relations with your readers for better results.

Comment On Other Blogs

This is another good way to get traffic for your blog. Commenting on other blogs will help you to make relation with other bloggers and to get traffic for your blog. But make sure to comment on the blogs having the same niche as of yours, as it helps boost your PageRank.

Install Google Analytics

It’s must to check results of your blog tactics. Install Google Analytics and stay updated with your blog traffic. This way, you will easily know that which blog tactics are working, from where your blog is getting good traffic, and what are the things on which you should work hard.

Clustered Hosting – The Basics & Benefits

The number of people accessing the internet is going up all the time and this has made web hosting even more significant than it already was. Many a time it happens that a single server is not able to withstand the entire website’s requirement. In such cases, clustered hosting is a feasible and preferred option. In clustered hosting, various servers play host to common information which enables many users to access the necessary information at the same point of time.

Clustered Hosting

What is Clustered Hosting?

Clustered hosting is term for many servers sharing the programs, processed power etc. This leads to increased redundancy and more efficient utilization of valuable resources. It’s built in a way so as to eliminate the inherent errors of a shared hosting system. Here, all the servers are operated in tandem and share the same work load.

In clustered hosting, the exact service redundancy of websites being hosted optimizes quite well with the server’s consistency. These websites share and consume the server pool’s power. When there is any sort of modification in the client’s account, the information is transferred to all the individual servers in that cluster.

Clustered hosting provides clients with multiple levels of security in addition to good routing, proxy tools, streamlined switching structure, firewalls etc. All these reasons give clustered hosting an edge over the conventional way of web hosting. Additionally, since this kind of hosting is data driven there is no involvement of any manual input whatsoever.

Benefits of Clustered Hosting

There are numerous benefits of clustered hosting compared to the normal one. The most obvious is that with clustered hosting your website will no longer be dependent on one server only. This eliminates any chances of downtimes as sticking with one server will result in your website being offline in case of problems with the server.

Security issues and load balances can be tackled seamlessly by clustered hosting. It spreads the entire hosting load across different servers which eventually reduce the chances of one service undermining the performance of another. So for example, if one website is flooded with a heavy traffic inflow, it won’t drag down the other website’s performance. This type of hosting also allows you to deal with network threats more efficiently and saves the hardware from damage.

Clustered hosting also doesn’t cause you any worries about bandwidth. You can relax easy instead of worrying about your website crashing in case of one visitor too many. Another significant benefit of clustered hosting is regarding the disk storage space. clustered hosting will basically make your website more reliable and increase the scope of things that can be done with it. All in all, clustered hosting should ensure you get no more complaints from visitors about your website being too slow.

Clustered hosting is ideal for large scale operation. It’s not for everyone and those operating on a smaller level will probably won’t need it. For large scale operators, advantages like affordable cost, increased redundancy, higher security and overall higher efficiency are too good to pass over.